Wednesday, October 03, 2007
Radiohead e Freakonomics
(O Levitt escreveu nos lembrando disso. Esse caso simbólico do Radiohead de fazer neguinho pagar o que quiser pelo download do disco novo, foi provado não com teoremas econométricos e sim com empiricismo: a honestidade se paga. O “sistema de honra” do Feldman deu certo. Quem leu o livro se lembra bem. Vamos ver os resultados pois o Thom Yorke já falou impropérios contra a indústria. E além do Creative Commons e a postura do Ministro Gil - que é sábia e budista que nem ele, com seu jeitão de baiano-monge, com sorriso de lagarto - vale a pena ver no que vai dar esse treco do Radiohead. Pois eles têm cacife pra bancar... Como disse toda a indústria fonográfica quando eles lançaram o Kid A... Que estavam doidos.... Ali eles tomaram banho de banheira atonal e partiram pra longe daqui e venderam pra burro. O que prova que no peito dos desafinados mentais bate um surdo de terceira, que fica na batida do de primeira. Aposto nos cabras. Isso pode ter implicações revolucionárias na disseminação e proteção da propriedade intelectual que não pode ser mais vigiada por um sentinela esquelético com uma 22 no coldre.)
October 2, 2007, 9:53 am
By Steven D. Levitt
In Freakonomics, we wrote about Paul Feldman, an economist turned bagel delivery man who began charging his customers based on the honor system. From the experiment, he found that, all in all, people were pretty honest.
Now the band Radiohead is borrowing a page from Feldman’s playbook, but on a much grander scale. One of the most popular bands in the world, Radiohead has decided to go it alone for the release of their seventh album. As Time.com reported:
[S]inger Thom Yorke told TIME, “I like the people at our record company, but the time is at hand when you have to ask why anyone needs one. And, yes, it probably would give us some perverse pleasure to say ‘F___ you’ to this decaying business model.”
So how much will it cost you to download their newest album?
Whatever you want to pay. Following other artists we’ve blogged about in the past, like Jane Siberry and Devin Brewer, the band has embarked on a radical social experiment, and is letting fans choose their own price. In the 2.5 years that we’ve been writing this blog, only one or two times have we gotten so much email about a specific topic — which happened to come hot on the heels of our quorum about the future of the music industry. Read more …
In Freakonomics, we wrote about Paul Feldman, an economist turned bagel delivery man who began charging his customers based on the honor system. From the experiment, he found that, all in all, people were pretty honest.
Now the band Radiohead is borrowing a page from Feldman’s playbook, but on a much grander scale. One of the most popular bands in the world, Radiohead has decided to go it alone for the release of their seventh album. As Time.com reported:
[S]inger Thom Yorke told TIME, “I like the people at our record company, but the time is at hand when you have to ask why anyone needs one. And, yes, it probably would give us some perverse pleasure to say ‘F___ you’ to this decaying business model.”
So how much will it cost you to download their newest album?
Whatever you want to pay. Following other artists we’ve blogged about in the past, like Jane Siberry and Devin Brewer, the band has embarked on a radical social experiment, and is letting fans choose their own price. In the 2.5 years that we’ve been writing this blog, only one or two times have we gotten so much email about a specific topic — which happened to come hot on the heels of our quorum about the future of the music industry. Read more …
# posted by Lamb Mouton @ 3:42 PM 
